Czech Republic
Slovakia
Non-animal testing!
Not testing on animals is not a matter of course.
It is neither a standard nowadays, nor is it a reality globally.
We are proud to be the first Czech brand to obtain international certificate from the Cruelty Free International Approval Programme – the strictest standard in cruelty-free cosmetics.
Earlier, this certificate was known as the Leaping Bunny designation.
Why stating “not tested on animals” is not sufficient?
In the European Union, testing cosmetics on animals is banned. However, this does not mean that all brands are truly cruelty free.
Legislation outside the EU
The ban does not affect testing conducted outside the European Union.
Ingredients
Some ingredients can still be tested in other industries.
Markets with mandatory testing
Some brands choose to sell in markets where testing remains mandatory.
The Cruelty Free International Approval Programme certificate goes far beyond. It monitors the entire process without exception.
What does The Cruelty Free International Approval Programme certificate mean?
It is not only about the final product. The certification verifies the entire process, from individual ingredients to the finished product.
What is prohibited
No testing of products
Neither products nor individual ingredients are tested on animals.
No third-party commissioning
Testing cannot be commissioned to external parties anywhere in the world.
Active commitments
Verifying the entire supplier channel
Every supplier and every ingredient are thoroughly reviewed.
Independent audits
Regular checks performed by an independent organisation.
Strict international standard
Compliance with all conditions and support for alternative research methods.
What does the certification include?
Obtaining the certificate is not a one-off decision, but a long-term commitment. It requires systematic work across the whole company, from development to purchasing.
1. Reviewing all suppliers of ingredients
Every supplier must pass a thorough verification process.
2. Proving the origin and history of each ingredient
Full traceability of every ingredient from source to finished product.
3. Implementing controlled production processes
Internal processes ensuring ongoing compliance with the standard.
4. Regular audits by independent organisations
The certification is not one-off — repeated independent audits take place.
5. Constant monitoring of supplier channels
Ongoing updating and verification of all partners and suppliers.
The Cruelty Free International Approval Programme is not only a certification, but also an initiative that supports the development and promotion of alternatives to animal testing outside the European Union. Through regular contributions, we support this work and help advance ethical methods that are changing the cosmetics industry beyond Europe as well.
What does it mean to you?
The Cruelty Free International Approval Programme certificate assures the client that:
Not tested anywhere in the world
The product was not tested on animals — at any stage of production, in any country.
Transparent and regularly audited
The brand is independently verified — this is not a self-declaration, but a confirmed commitment.
A verified commitment
It is not just a declaration — certification requires meeting strict conditions and maintaining them continuously.
The Cruelty Free International Approval Programme logo is among the most credible cruelty free designation in the world.
Why We Support This Way
Testing on animals still occurs in many parts of the world and affects millions of animals.
Every certified brand helps change this system.
We believe that beauty should not be created at the expense of animals, and that even small choices regarding cosmetic products are meaningful.
FAQ - Frequently Asked Questions
Are cosmetics still tested on animals in the EU?
In the European Union, testing cosmetics on animals is forbidden. However, this ban does not apply globally, nor does it cover all situations. Some brands may be sold in markets where testing is still required, or they may use ingredients tested in other industries.
Therefore, the statement “not tested on animals” does not always mean the same thing.
What does The Cruelty Free International Approval Programme certificate mean?
The international Cruelty Free approval programme is the strictest evidence-based and independently verified global programme ensuring safety without cruelty. In accordance with EU regulatory and labelling requirements and international directives, it includes deep audits and is run by an extensive internal team of experts in toxicology, product development, policy, science and regulatory matters.
It is an international certification guaranteeing that neither products nor their ingredients are tested on animals - at any production phase anywhere in the world.
At the same time, it monitors the entire supplier chain and requires regular audits.
Do you test your products or ingredients on animals?
No. Neither products nor their ingredients are tested on animals.
This commitment applies not only to the production itself but to all suppliers and partners.
In which requirements is The Cruelty Free International Approval Programme stricter that common “cruelty free” designations?
Unlike standard claims, it is not just a self-declaration by the brand.
The certificate requires the following:
• Reviewing all suppliers of ingredients
• Substantiating the history of the ingredients
• A ban on testing anywhere in the world
• Regular independent controls
• We financially support the development and application of alternative, mainly toxicological methods replacing animal testing
Thanks to that, it is one of the most credible standards in cruelty free cosmetics.
Do you sell cosmetics in countries where testing on animals is obligatory?
No. One of the conditions of the certification is not to sell in markets where animal testing can occur.
How is the supplier check carried out?
Every supplier must substantiate that their ingredients were not tested on animals.
The certification also includes continuous monitoring and updates of this information.
Is the certification one-off, or is it regularly renewed?
The certificate is not a one-off.
The brand must meet all conditions long-term, and operations are subject to regular checks and audits.
Why does some MANUFAKTURA packaging have another bunny logo than the official Cruelty Free International Approval Programme one?
Based on an internal decision, we decided in 2023 to use only texts, logos, symbols and pictograms on our product packaging that are in our sole ownership and over which we have 100% control.
The reason is the elimination of any risks related to the potential need to withdraw products from the market or dispose of/relabel the packaging (our decision was prompted by past negative experience with sudden changes in legislation and modifications to certify logos that impact package labelling).
Why does it make sense to choose cruelty free cosmetics?
Testing on animals is still practised in some parts of the world.
By choosing certified products, the customer supports an approach that respects animals, gradually contributing to a change across the entire industry.
